Benjamin Franklin recommended that you build an App. Well, sort of. “Time is money,” Mr. Franklin advised, in his pamphlet Advice to a Young Tradesman, Written by an Old One. You’ve probably heard this thought on the value of time before? Perhaps, in a way, Ben’s ponderings from 1748 are applicable today in a, well, application he never could have predicted. 265 years later, our lives are extremely fast-paced. While Ben Franklin discussed the value of hours and days, we look at mere seconds and see dollar signs. Simply put, no one can afford to wait anymore. We’re all getting used to the availability of instant information. As a business owner, if you know that your clients appreciate streamlined, highly informative content available rapidly, then you can keep them happy by providing information that is always accessible. Unfortunately, a nice website (and even a mobi...
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Times have changed. Our contemporary society has come to expect every legitimate organization, business, non-profit, or ministry to have a well-designed website presence. When it comes to being found by your community, being available to your members, and providing information to both, you must be accessible on the web. In fact, most modern church plants are scrambling to get their site up before they even begin services. It’s almost as important as getting a meeting place arranged. Even established churches are revamping their websites to provide tools for members on-the-go. But as we become more and more dependent on smart phones and tablets to keep up with the crazy, rushed lifestyle we’ve developed, having a church website may not be enough to effectively connect with your church family. A website that fails to contain up-to-the-minute information often gets negle...
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Apple held another much-anticipated keynote address today to introduce a brand new MacBook Pro, OS X Mountain Lion, and iOS 6. The highlight of the show seemed to be the new Macbook Pro, with it's impressive retina-display, which will mimic the crystalline clarity seen in the latest iPhone and iPad releases. The notebook itself has a 15" width, but the skinniness of the beloved MacBook Air, at just 0.71 inches. Despite the hefty price tag ($2,199), Apple expects this to be the computer of the future. Mountain Lion offers a near-perfect integration across your devices. Mountain Lion, the new version of the operating system for Mac, impressed with it's AirPlay ability. Any Mac's display can now be mirrored onto an HDTV or projector, via Apple TV. This could make presentations in the YCP office even more fun; we would open our Mac, pull up your site, power up Apple TV, a...
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This simple, uncluttered infographic reveals information gathered by Steelhouse and uSamp about mobile shopping and social sharing. The findings are worth noting! For example, 83% of consumers base purchase decisions on star rating systems and user reviews. So, if you don't include testimonials of some sort on your website, you are lacking a major motivator. Take a look at the graphic for more of the fun findings, which includes statistics about social media websites. The graphic is taken from Silicon Republic.
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