Posted August 22, 2011
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If good customer service is the "lifeblood" of any company, then we think it's worth taking the time to review some of the things we should or shouldn't do when working with customers. We'll be adding a new blog post on this subject weekly for a month. Let us know know what you have learned from your business in the comments section! Don't: Hide your phone number and contact info on your website Do: Make it easy for (potential) customers to find and contact you. - Being reachable is critical. Making it easy for a customer to reach you is a great way to show you appreciate and value their business. The inability to call or locate a business will quickly sour the customer experience. Don't: Promise a customer something you can't guarantee. Do: Provide assurance that the matter will be resolved. - You are not always going to have the right answer, but letting your custom...
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"There's also the very keen nugget of wisdom that 95% of graphic design is actually typography" says Cliff Kuang, the editor of Co.Design. Cliff has posted these two compelling infographics to illustrate his point. We thought it was a great find and have posted it here for our clients' enjoyment. To read Cliff's original blog post, you can find it here >
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An interesting article appeared in the New York Times yesterday. Neal Gabler has determined that our modern society no longer has any profound thoughts to share. He says, "In effect, we are living in an increasingly post-idea world — a world in which big, thought-provoking ideas that can’t instantly be monetized are of so little intrinsic value that fewer people are generating them and fewer outlets are disseminating them, the Internet notwithstanding. Bold ideas are almost passé." And can you guess the cause Gabler points to for this downfall? Yes - the Internet. Gabler points out that Facebook and Twitter and the likes give us no reason to have any deep, meditative, inventive thoughts. They just overload us with useless information. Gabler says, sure, we KNOW a lot ... but we don't know much that is worth knowing (for example, my Facebook newsfeed is overrun with "I...
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So...why dedicate a whole blog post to...coffee? Making coffee to us becomes a small way in which we can live out several of our company’s key core values - every single day. Some offices have the water cooler - we have the espresso bar. It’s our place to congregate and it’s another expression of every individual’s creativity (one of our core values), hand-crafted one cup at a time. We also view treating each of our clients to a cup of coffee as a way to demonstrate personalized service (also one of our core values). And last, our clients often marvel at the 4-layered latte’s they receive and wonder how it’s done. Here’s the scoop - to all those who care to know! We are very proud of and dependent on our espresso maker here at YCP. It helps Andy wake up in the morning and provides that needed kick to finish up the afternoon for Justin. Our team uses our “mini-Starbuck...
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