Branding & Logo Design

Vectora Transportation Identity

YCP collaborated with the Vectora team to match their newly created brand name with an equally unique brand identity, one that dynamically and effectively communicates the client’s vision. To further unify the Vectora brand across their printed materials, YCP also created supporting collateral materials including business cards, letterhead and envelopes.

Transportation Packaging Systems Identity

You may or may not have wondered how to securely transport and store huge wind blades for wind-powered farms, but TPS is your expert to get this and much more accomplished. TPS is an engineer and consulting team that needed a logo and identity to reflect what they do. Our creative team created a cleverly crafted mark that is strong, technical, simple and enduring.

Smurfit-Stone Logo Concept

When Smurfit-Stone was preparing to redesign their web site and logo, YCP was invited to Chicago to be part of a hand-picked team Smurfit-Stone assembled for the rebranding project. After determining the client’s needs and core brand pillars, YCP designers put together a logo concept that focused on the clear communication of Smurfit-Stone’s mission: solving it from all sides. YCP also submitted two different web site concepts for Smurfit-Stone’s rebranding project.

PepWorks! Larger than Life.

Greg Blake, Chief Encouragement Officer of PepWorks International, came to us with the need to have his identity redesigned. The mark was supposed to embrace the following attributes: Positive and Encouraging, Professional, Vocal, Strong and Confident, Fresh, Educating. See for yourself how well it measures up.

Better Tie Productions Identity

Better Tie Productions has been a long-standing partner of Your Creative People for various video and photography projects. With weddings being the cornerstone of their business, Better Tie needed a skillfully crafted logo that serves their target audience in a more suitable fashion. Their clients cherish the artistic, refined and elegant quality that the Yopp brothers bring to the table and we helped convey that in the identity materials.

Providence Wealth Advisors

Providence is a financial services advisory firm, providing financial planning services. We created a unified and distinctive brand of their existing marketing plans that "Thought To Action" in California had set in place. Brand attributes included "trusted and honest, reliable and conscientious, client-focused, experienced experts."

Nine Yards - Your Landscape Concierge

Nine Yards is a perfect example of how to get a good business model off to a good start. The customer provided a clear direction and the trust to let Your Creative People do their targeted and creative work. We created the name, then the logo and complemented it with appropriate identity materials, fun t-shirts and consistent truck signage. Everything is working well together as the team of Nine Yards transforms your properties into pristine landscapes.

Exceeding Customers' Expectations

Renaissance Home Maintenance was born to provide outstanding service in home & lawn maintenance in The Upstate of South Carolina. Your Creative People helped with the rebirth of the company that was formerly known as "CHL Solutions" by providing a new name, engaging identity materials and solid marketing consulting. Renaissance Home Maintenance is now exceeding customers' expectations not only in job quality, integrity, and friendly service but also in good looks!

The New Wilson's Meats, Inc.

The New Wilson Meats needed to refresh its brand. After 63 years of providing quality meats and grocery services, we went to work on creating a new identity that would communicate Wilson's traditional background with a modern flair.

Emphasizing simplicity and professionalism

The Piedmont Center, a Kellogg Property located in Greenville, South Carolina also happens to be our office building where the Your Creative People studio is located. In the Piedmont's new identity system, we not only convey some of the building's characteristics, but also the simplicity and professionalism of the management-tenent relationships that we enjoy here.

CapHarbor Property Management

CapHarbor owns and operates commercial real estate on behalf of individual investors across the United States. Their focus is on capital preservation, predictable cash distributions and capital appreciation of their investor’s properties. These results are achieved through Preparation, Expertise and Execution.

Weary Head Vacation Rentals

Name, logo, identity materials, web site, print collaterals. That's the usual order for our full branding clients. Not so with Weary Head. We developed the web site first and everyone realized quickly that the old logo would not measure up in any regards to the quality of the new web presence. Your Creative People then worked out a deal with Weary Head to develop an identity that everyone could be proud of, especially the website.

Faith Baptist Church in Taylors, SC

Their mission is to glorify God by developing in the hearts of people, a passion for God, compassion for others and a desire to serve both. With their values being Truth, Worship, Godliness, Family, Discipleship, Stewardship, Excellence, and Unity, Your Creative People created a passionate down-to-earth and personal logo that embodies the qualities of Faith.

Lighthouse Baptist Church

Nestled along the beautiful shores of Wales, Lighthouse Baptist Church is a people-driven community that worships in a beautiful and historic building. With that and their name in mind, Your Creative People designed a fresh and clever identity that stands out from the crowd.