Loading...
20140321twm_untitled_25_Edit.jpg
Visual identities are powerful tools in helping customers identify you in a crowded marketplace.

Logos & Brand Identity

We don't create logos. We create unique identities that communicate & differentiate your brand.

  • What We Do
  • How We're Different
  • Get Started
What We Do

Does Your Logo Simply Communicate You?

digitaldentallogo.jpg

Your logo is the unique visual identifier of your brand. It should clearly communicate what you do to your customers. Does your current logo do that or does it appear dated and disjointed? We can help. By thinking differently than most designers, we intentionally research your organization, your competitors, and your audience so that what we create for you is unique and fits your brand like a tailored shirt. Every logo we create is carefully handcrafted by our design team to work consistently across all of your materials so that your audience trusts you as professional and unified. Since your mark will identify you for the next five, ten or fifteen years and will exist on a variety of applications (signs, shirts, buildings, website, print materials, etc.) it’s necessary to create a mark that is lasting, different, and uniquely yours.

Become Memorable With Brand Identity

Tax Credit Marketplace | Logo Design

“Oh, that’s [insert your brand name]!” With a well established and highly-consistent use of your visual identity materials, your customer will begin to identify a certain aesthetic with your company, like the brown and gold that make us think UPS or the red Target Bullseye. Target’s brand identity is intertwined with every piece of its company (store signage, ads, receipts, email, website, etc.). Unity and consistency communicate to us as consumers that a brand is professional, often has it all together, and gains more trust from us. Customer trust is what every brand craves - trust usually incites transactions.

We know it takes careful strategy to roll out an effective branding (or rebranding) campaign. And to us, we believe that's the only way to do it.

We’ve worked with companies and non-profits to use their rebrand as a way to rally employees and better connect with customers. We help them carefully roll out their brand. First internally to their employees (instead of just an email saying: “Ok, we’ve got a new logo now. Here are the files to use.”) and then to their consumers. We can create a strategy that will communicate or reinforce your values to your customers, making the most out of the change. 

brand_identity_pyramid.png

capabilities_1.jpg

Integrated, Consistent Branding

We can help you communicate your brand’s identity and message across all of your materials.

See How We Branded Digital Dental Leaders
How We're Different

We Start With Who You Are, Not What's Trending

Our creative process begins with a thorough analysis of what makes your organization truly unique and, after solid research on your target audience, what style will best fit your message. By starting here, we ensure that your logo resonates with your audience and clearly communicates who you are.

We Deliver Design Plus A Consistent Rollout of Your New Brand

We’ve worked with companies and non-profits to help them use their rebrand as a way to rally employees and better connect with customers. We help them roll out their brand first internally to their employees (instead of just an email saying, Ok, we’ve got a new logo now. Now here are the files to use.) and then to their customers. We can create a strategy that will communicate or reinforce your values to your customers, making the most out of the change. 

Bravo_Logo_RGB.jpg

Experience Makes a Difference

Unlike many in our field, we didn’t tack on branding when it became a buzzword. Since we began over 17 years ago, the disciplined process of creating brands has been part of our DNA, fueling all we create. Brand-first is just how we think.

Let's Start the Conversation

Tell us about your project, we’ll tell you how we can help.

Think differently with us.

At YCP, we don't hang our core values on the walls, we internalize them and live them out through the work we accomplish. If this sounds like a team you want to work with, contact us today.

Join the conversation.

Find us on one of the following social platforms to get a sneak peek into new projects, nerf gun wars, and agency life.

thinking differently